When it comes to SEO, you should always consider the user experience. Conduct thorough keyword research to understand and target the right keywords that your audience is searching for. This involves identifying relevant, high-volume keywords while also considering long-tail keywords for more targeted traffic.
- Using internal links helps to connect with pages and give Google an idea of the structure of your website Internal linking is HUGE for SEO.
- It gives value to your audience and aligns with Google’s ranking systems.
- Internal link building is one of the most under utilised strategies in SEO, but it’s something you should pay attention to.
Therefore, we consider SEO titles, meta descriptions, and structured data part of on-page SEO. Implement schema markup to provide search engines with additional context about your content, such as product details, reviews, ratings, and event information. Compelling and descriptive page titles accurately reflect the content of each page.
On-page SEO checklist template
In our guide, we’ll explain the importance of an SEO strategy and outline its main elements. We’ll review each stage of the planning process, highlighting the most important things to consider. When people bounce from your site, it tells search engines that your site is not relevant to the search results.
Key Technical SEO Factors
Search engines can’t see multimedia like images, so they depend on alt attributes to tell them what multimedia is. Including your keyword in your URL instead of a long string of jumbled numbers also makes your site easier to navigate and gives people a better idea of your page topics. This page will provide you with everything you need to know about on-page SEO, from what it is to the factors you need to optimize. Congratulations on completing this comprehensive guide to mastering on-page SEO! You’ve equipped yourself with the knowledge and actionable insights needed to optimize your content effectively.
These texts help Google and readers understand what the page you’re linking to is about. Just remember to SEO Anomaly avoid using the same anchor text all throughout your content, this is the same as keyword stuffing and it could lead to Google penalizing your website. Furthermore, you’ve got to create URLs that are easy to read, short, simple to understand, and that contain the keyword that you’re targeting. Now, I know creating image alt tags can take some time and seems like a tedious process, but luckily there are AI tools that you can use to automate this process completely. A common practice is to use the target keyword as close to the beginning of the title tag as possible. The closer your target keyword or phrase is to the start of the title, the better.
On-Page SEO: A Complete GuideFree Checklist
Every time you add new pages or content to your site, it needs to be optimized for SEO. With WebFX’s on-site SEO services, you can pass all SEO tasks to your WebFX team. When pages have similar content, Google can use page experience signals to rank them—but those won’t be drastic ranking changes. What you may want to do instead is to use outbound links to cite your sources. This will help to establish the legitimacy, transparency, and accuracy of your content.
Since Google started to show favicons in the mobile SERPs, they have become an element that may influence the CTR. Write a unique description for all your main pages, homepage, posts and categories. Is this text easy to read for you without leaning toward the screen? On the other hand, a product page in an online store doesn’t require thousands of words. The user is looking for the most important information about the product in a simple, scannable form.