It pays to obsess over speed but not to the detriment of quality. However, if all the ranking pages load in, say, 3 seconds or under, and yours displays a spinning icon and takes 8 seconds to fully load, you should fix that. Research by Google, SOASTA, mPlus Mobile and others, have shown that a site loading delay of even a few seconds can decrease conversions by double-digit percentages. You can use the plugin to create a short bio and have an “author box” appear at the bottom of articles. You’ll select your areas of experience or expertise, and these will display on your author box.
Marketing Tips
When your audience spends more time on your page, it sends a positive signal to Google that your page is valuable. Google takes duration spent BHS Links on your site into account when it ranks your site. If leads spend more time on your page, Google will rank it higher because it will believe your page is valuable for your keyword. Internal linking is crucial to keeping leads on your page longer.
Other websites
A well-structured URL makes it easier for search engines to understand the content of your page. Page speed can be impacted by many factors, such as redirects, image quality, CSS and JavaScript files, etc. To learn about your page speed performance, check out Google’s Page Speed Insights to better understand your mobile and desktop performance. E-E-A-T is an acronym coined by Google that stands for Experience, Expertise, Authority, and Trust. While it’s not a direct ranking factor, the quality of E-E-A-T helps Google determine if the content can be trusted.
How to do on-page SEO step-by-step with best practices
- Most on-page SEO tools still rely on keyword placement to grade pages, and while it remains a good place to start, research shows its influence has fallen.
- Meta descriptions summarize your page’s content and play a key role in on-page SEO.
- Each page on your website should have a unique, descriptive title tag.
- (In fact, the first Google result for this keyword has approximately 3000 words.).
The truth is that, in most cases, you’re probably already linking entities together naturally. You will still have one variation as your primary target keyword, but you must insert other keyword variations strategically into key areas of your page. To combat this, include each variation of the keyword in your content with a good keyword density. It’s possible for web pages to rank for primary keywords that aren’t even used on their page. Which may also give you a boost of website traffic from other related keywords.
For all of the reasons above, you shouldn’t neglect internal linking. It’s best if you add internal links as you create new content or even strategically plan them through a content hub. And remember, it’s never too late to add internal links to your existing content. Best keywords & best content are the keys to improving your search engine rankings and archive SEO success. You can use Yoast to help you set up different title tags for readers and search engines to get the best value propositions.